Sachiko Phuong Coaching
loyalty ・ spirituality ・ connection
Sachiko is a life coach helping high achievers to get unstuck, achieve their courageous self and go after a life of freedom.
The goal of the project was to create an identity that represent Sachiko as a person. She loves mountain climbing, so we used mountains as a main symbol in the logotype. The sun rises over the mountains giving light and showing the path. And that embodies the purpose of a life coach.
The color palette brings balance, tranquility and safety to the visual identity.